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Marketing Strategy

8,549.00 499.00

Marketing strategy

The art of selling your products through superb Marketing efforts.

This course includes:
  • Live course session
  • Available in English & Hindi
  • Assignments & Tests
  • Certificate of completion
What you”ll learn:
  • This course cover the concepts and tools you need to successfully develop a marketing strategy for a business, product or service.
  • Understanding consumers and the main market research techniques, then learn how to correctly segment, target and position your product to achieve success.
  • Analyzing the four critical areas in marketing, the famous four Ps of Product, Price, Promotion and Place.
  • How to use basic e-marketing tools relevant to the internet marketing context.
  • Analyse the online consumer exchange process and its outcomes.
  • To evaluate product, pricing, distribution and communication marketing functions in a firm’s internet marketing strategy.
  • To evaluate the role of social media in the marketing context.
  • Learn to use digital analytics to evaluate and optimise the effectiveness of digital marketing strategies.
  • You will explore how marketing online differs from a traditional marketing environment, and identify and discuss web-based marketing opportunities such as using Facebook, Twitter and Google in today’s business world.
Prerequesite:
  • No prior marketing knowledge required.
Who this course is for:
  • Website owners who want to increase web traffic, conversions, and sales.
  • This course is for aspiring entrepreneurs, business owners, business executives, marketing executives.

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